Favre Loses Another Record

The NFC East battle between the Eagles and Cowboys beat out Brett Favre’s return to Lambeau field as the most watched “Sunday Night Football” game ever. Well over 25 million viewers tuned in to watch Mike Vick and the Eagles defeat the Cowboys 30-27, surpassing the Vikings-Packers audience last year by approximately 50,000 viewers.    As if things […]


How did Fox Sports get the Shot of the Year?

By now we have all seen the jaw-dropping video of the Metrodome roof collapsing under the weight of a snowstrom that dropped 17 inches in under 24 hours, but did anyone else wonder how Fox Sports had a camera rolling at just the right moment?  Usually, credit for an incredible piece of video goes to […]


Women’s Professional Soccer on it’s Last Legs…Again?

The end may be in site for the 2-year old Women’s Professional Soccer league after announcing today that they will scale back the season to 18 games from 24, do away with the All-Star game, and take a two-week break during the upcoming World Cup. In the last year 3 teams have folded, including the 2010 […]

Sports TV News Launches Today

Currently men account for over 76% of ESPN viewership, but with todays launch of the sports programming behemoth is setting out to change the perception that they are just for men. “ represents our commitment to serving female fans and athletes on a dedicated platform,” said Laura Gentile, VP espnW and ESPN RISE digital and publishing. […]


Ratings for King’s Return beat King of Sports

It is very rare for NBA TV ratings to beat NFL ratings in our current sports landscape, where the NFL is king. But for LeBron James’ return to Cleveland Thursday night, TNT’s telecast garnered a 5.0 overnight rating. That earned 22% higher viewership than NFL Network’s showing of the Eagles vs Texans – this according […]


The Association: Boston Celtics Debuts Friday Night

If you’re an NBA fan ready to take a break from the wall-to-wall Miami Heat coverage, you’re in luck. Friday night ESPN debuts “The Association: Boston Celtics”, a 5-part behind the scenes series following the 17-time NBA champions in their quest for banner #18. Taking a page out of  NFL Film’s playbook with their addictive Hard Knocks series, ESPN original programming and NBA […]


NFL and Sirius XM Extend Broadcast Agreement

The NFL and Sirius XM agreed today to extend their satellite broadcasting and marketing agreement 5 more years through the 2016 Super Bowl. In 2004 Sirius signed a landmark 7-year, $220 million contract with the NFL to carry every game live nationwide, and be the official radio partner of the league. Financial terms of today’s extension were not disclosed. “We are pleased to […]

Sports TV News

What is the Biggest Threat to Sports?

According to the 6th annual Sports Business Daily Reader Survey 29% of their almost 2,000 responders believe raising ticket prices are the biggest threat to Sports. In the NFL alone ticket prices have gone up 37% over the last 6 years. The NBA, MLB and NHL have also raised prices, albeit at a slower rate, despite average game attendance falling. […]


Cleveland Fans paying 387% more to see Lebron

When Lebron James left the Cavaliers for the Heat, scorned Cleveland fans vowed to boycott his Dec 2nd return to The Q. Time has apparently softened those wounds because the good people of Ohio are now paying a premium to see the Akron-born baller play. According to Darren Rovell of MSNBC, fans are paying top dollar to see the return of “The King”.  The […]

College Football

Iron Bowl Scores Highest Ratings of the Season

Auburn’s thrilling 28-27 victory over defending National Champion Alabama scored the highest ratings of the College Football season acccording to CBS. The 75th Iron Bowl game achieved a 7.5 overnight rating, up 56% from 2009 and 200% from 2008. Traditional rivalry games are part of what makes College Football special, but this may be the first time […]


Ines Sainz Working Next Pacquiao Fight

  Top Rank Boxing has hired TV Azteca reporter Ines Sainz as part of the broadcast team for the upcoming Manny Pacquiao – Antonio Margarito fight, scheduled for November 13th, at Cowboy Stadium. Sainz made headlines in September after saying she was ‘uncomfortable’ with the way New York Jets players treated her as she waited […]

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